Meta tags are terms, phrases and code words set into the hidden part of Website or Blog. Meta tags theoretically allow search engines to find and rank your website professionally, which means that it doesn’t end up on page 50,000 of an Internet search. Because most webmasters use the meta tag, some feel they are overused and also have less value. Though they generally do seem to serve a purpose, and it also can’t hurt to put them into play if you want to draw people to your business or own website. Some Internet sites offer Web-generated tags based on your site’s content, however, most people hand-select and enter their very own. Custom meta tags simply are words and descriptions that best reflect your site’s content and purpose.
Search Engine Optimization Basics: Search Engine Optimization or SEO, refers to composing and implementing content material instantly into a website or utilizing keywords that support the various search engines variety, filter, find and lock onto the site. Savvy webmasters, designers, programmers and tech teams will constitution the website online via writing key phrases into the content and within the meta tags.
The key phrases tag could appear like this for an author:
<meta name=”keywords” content=”name, books, author, subject matter, coaching, writer, editing, title of book”>
A florist would have a custom meta tag for keyword phrases that incorporated plants, floral, design, weddings, preparations, activities, her metropolis and so forth.
Description Tags: A custom description meta tag appears like this:
<meta name=”description” content=”Johanna Clark provides floral services for weddings and events in Rome, Georgia”>
The tag goes straight below or above the key terms tag. Traditionally these opt for words that describe a trade or service or what variety of content can also be observed on the website. Meta tags are discouraged on all sub-pages.
Site Details: Meta tags may include details based on whose site it can be, who designed or wrote the unique content (often different people) and what language or audience (usually “general”) is preferred. This helps weed out any Italian, Chinese or any other non-English speaking searchers from getting to your website or blog instead of ones more appropriate.
In the U.S.A., the proper tag is:
<meta name=”language” content=”en-us”>.
An author tag for the florist would be:
<meta name=”author” content=”Neils Alterman”>.SEO
An owner tag would be:
<meta name=”owner” content=”Johanna Clark”>, if Johanna Clark owns the business and pays the monthly or annual fees to a website host.
Some Other Tags Used: Additional meta tags can point out the personality set used on the website online and instructional materials for search engine robots to return back and investigate the web page to re-index it. If you need that done for your web page as soon as a month, the proper tag would be.
<meta name=”revisit-after” content=”30″>.
<meta name=”revisit-after” content=”7 days”>.
<meta name=”revisit-after” content=”1 days”>.
Exchange the re-index time to serve your wishes.
Do Index and Do Follow
<meta name=”robots” content=”index, follow”>
No Index and No Follow
<meta name=”robots” content=”noindex, nofollow”>
You also could use Google’s own Structured Data Testing Tool for checking your Schema.org data.